Perspectives from ISB

Privacy Policy

This Privacy Policy explains what information we collect when you visit or use any of ISB’s websites, services, applications, APIs, mobile applications and content (“ISB Services”). It also has information about how we store, process, use, share and delete that information.

What We Collect

ISB does not automatically capture any specific personal information (such as name, phone number and e-mail address) from you, that allows us to identify you individually (Personally Identifiable Information – PII). Any and all such information is obtained when you fill either physical or electronic forms, in which you expressly and explicitly provide your PII towards fulfilment of an ISB Service to you.

ISB does gather information about you such as your Internet Protocol (IP) address, domain name (if applicable), browser type, operating system, date and time of your visit to an ISB Service, and similar analytics information. However, ISB does not attempt any linkage of such analytics data with your identity, unless our systems detect malicious traffic from your end.

In addition, ISB may use 3rd party analytics services (such as Google Analytics) to help us analyse your use of ISB Services. Such 3rd parties may have access to the information that we collect through their services.

How We Use Your Information

The purpose of any and all information that we may collect about you, including any PII and other analytics information, is only to provide an improved and more relevant experience – including but not limited to content and user experience personalisation – of ISB Services to you and other users of ISB Services.


ISB, being a higher education institution, indefinitely retains all academic and other relevant non-academic records pertaining to individuals and entities that utilise one or more of ISB Services.

Except for the above, ISB stores your PII (if any) only as long as is strictly needed to provide an improved and more relevant experience of ISB Services to you.

ISB retains aggregated and non-identifying information about how users access and utilise ISB Services, to improve such services.


ISB never sells your PII (if any) to any 3rd party. ISB does not share your PII (if any) with any 3rd party without prior explicit consent from you, except when such 3rd party is an investigating law enforcement authority or a court of law with applicable jurisdiction.


ISB makes all reasonable efforts to safeguard your PII (if any), and protect it from loss, misuse, unauthorised access or disclosure, unauthorised alteration, or destruction.


You can contact ISB at at any time, to inquire about, examine, update or request for deletion of your PII (if any) that is stored by us.