JAB Holding is the investment vehicle of Germany’s Reimann family, one of Europe’s wealthiest business families. JAB Holdings is controlled by the second generation of Germany’s Reimann family: Renate Reimann-Haas, Wolfgang Reimann, Stefan Reimann-Andersen, and Matthias Reimann-Andersen. Forbes has estimated that these four family members who control JAB Holding have a combined wealth of more than $16 billion.

 In the recent past, JAB Holdings has orchestrated a string of acquisitions in the coffee sector, totalling more than $30 billion. In the process it has assembled a global caffeine empire that includes Stumptown Coffee Roasters and Keurig. The Luxembourg-based business in July acquired US-based doughnut and coffee company Krispy Kreme for $1.3 billion deal as part of its strategy.

 Now in another recent development, the Reimann family has agreed to acquire Super Group, a Singapore-listed manufacturer and distributor of instant coffee, tea and cereals. Super Group is Asia’s second-largest instant-coffee company, after the global giant Nestle. Jacobs Douwe Egberts, in which JAB has a controlling stake, is offering $1 billion for Super Group. As per analysts, the deal could lower production costs for JAB’s other coffee-related companies. The offer marked the first time JAB Holdings has attempted to enter the booming Asian market as it looks to consolidate the global coffee industry and take on industry leaders Starbucks and Nestle SA.

 Source: Financial Times, Nov. 4, 2016